Kendo Brands Remote | Jan 2024 – Aug 2024 Performance Marketing Designer / Motion Designer • Created compelling paid ads to drive engagement and conversion with rich visual storytelling for Fenty Beauty, Fenty Skin, Fenty Hair, Ole Henriksen, and KVD Beauty digital advertising campaigns using Adobe Photoshop and Premiere Pro • Led the creation of a comprehensive library of performance marketing designs for Fenty Hair’s brand launch, utilizing A/B testing to inform and enhance future marketing strategies • Maintained brands’ aesthetics and quality expectations across all mediums, ensuring ADA compliance
Dillo Interactive Remote | June 2023 – Present Freelance Animator • Enhanced operational efficiency by creating tailored Idomoo video templates, significantly streamlining the production process • Designed motion graphics aligning with client’s brand identity using Adobe Creative Cloud apps • Collaborated closely with the CEO on storyboarding and meticulous pre-production planning
Definite Films LLC New York, NY | October 2016 – October 2018 | April 2022 – June 2023 Video Editor & Motion Graphics Artist • Edited, designed, and animated motion graphics for diverse client consistently, adhering to their brand guidelines • Synchronized and cut footage for videos utilizing Adobe Premiere Pro • Actively contributed within a 6-person team, specializing in the production of beauty and skincare videos • Skillfully crafted and animated PowerPoint presentations for clients’ conference engagements, delivering a seamless and impactful visual experience • Conducted preliminary scratch voice-overs recordings to guide the initial stage of video production, maintaining production schedule • Supervised and mentored an intern, providing guidance and oversight on animation projects, ensuring quality deliverables
Orion Advisor Solutions Philadelphia, PA | March 2019 – April 2022 Video & Motion Graphics Producer • Leveraged Idomoo to empower the sales team in swiftly generating personalized sales pitch videos, while also facilitating seamless white-labeling of Orion software as a service for clients • Developed Mogrt templates encompassing intro cards, title slides, lower thirds, and outro cards, maintaining consistent branding and optimizing editing workflows across company videos • Created LottieFile animations utilizing After Effects to provide a lightweight, data-friendly, and vector-based visual experience, optimizing the company website’s performance • Edited and animated videos of a diverse range of videos including interviews, promotional content, and product education material • Directed the selection and hiring of voice-over artists
MOD Worldwide Philadelphia, PA | August 2015 – November 2015 2D Animator • Designed tailored motion graphics for clients and internal promotional campaigns • Executed character rigging and animation in After Effects, enhancing game cut scenes with dynamic visual elements • Thoroughly optimized Illustrator files by editing layers and paths for seamless rigging and animation
Digital Media Department of Drexel University Philadelphia, PA | March 2014 – September 2015 2D Artist • Defined the visual aesthetic for two mobile web applications and an Android Fitbit game • Storyboarded scenes for the web app prototypes utilizing Photoshop • Engaged in weekly team meetings to review artwork and address feedback
AWeber Chalfont, PA | April 2014 – September 2014 Web Design Co-Op • Storyboarded and contributed in animating public facing videos • Drafted and coded e-mail templates and web forms with HTML5 and CSS3 • Precisely edited footage and audio for news packages in Premiere Pro • Produced animated GIFs for email campaigns and website applications, utilizing After Effects and Photoshop
Skills
• Motion Graphics
• Animation
• Graphic Design
• Video Editing
• Storyboarding
• Illustration
• Branding
• Problem-solving
• Time Management
• Team Collaboration
Software
• Adobe After Effects
• Adobe Premiere Pro
• Adobe Photoshop
• Adobe Illustrator
• Idomoo
• LottieFiles
• Procreate
• Microsoft Office
Education
Drexel University, Philadelphia, PA B.S. in Animation & Visual Effects | Minor in Fine Art
Graduated: June 2015 | Cumulative GPA: 3.78 | Magna Cum Laude
Resume
Work Experience
Kendo Brands
Remote | Jan 2024 – Aug 2024
Performance Marketing Designer / Motion Designer
• Created compelling paid ads to drive engagement and conversion with rich visual storytelling for Fenty Beauty, Fenty Skin, Fenty Hair, Ole Henriksen, and KVD Beauty digital advertising campaigns using Adobe Photoshop and Premiere Pro
• Led the creation of a comprehensive library of performance marketing designs for Fenty Hair’s brand launch, utilizing A/B testing to inform and enhance future marketing strategies
• Maintained brands’ aesthetics and quality expectations across all mediums, ensuring ADA compliance
Dillo Interactive
Remote | June 2023 – Present
Freelance Animator
• Enhanced operational efficiency by creating tailored Idomoo video templates, significantly streamlining the production process
• Designed motion graphics aligning with client’s brand identity using Adobe Creative Cloud apps
• Collaborated closely with the CEO on storyboarding and meticulous pre-production planning
Definite Films LLC
New York, NY | October 2016 – October 2018 | April 2022 – June 2023
Video Editor & Motion Graphics Artist
• Edited, designed, and animated motion graphics for diverse client consistently, adhering to their brand guidelines
• Synchronized and cut footage for videos utilizing Adobe Premiere Pro
• Actively contributed within a 6-person team, specializing in the production of beauty and skincare videos
• Skillfully crafted and animated PowerPoint presentations for clients’ conference engagements, delivering a seamless and impactful visual experience
• Conducted preliminary scratch voice-overs recordings to guide the initial stage of video production, maintaining production schedule
• Supervised and mentored an intern, providing guidance and oversight on animation projects, ensuring quality deliverables
Orion Advisor Solutions
Philadelphia, PA | March 2019 – April 2022
Video & Motion Graphics Producer
• Leveraged Idomoo to empower the sales team in swiftly generating personalized sales pitch videos, while also facilitating seamless white-labeling of Orion software as a service for clients
• Developed Mogrt templates encompassing intro cards, title slides, lower thirds, and outro cards, maintaining consistent branding and optimizing editing workflows across company videos
• Created LottieFile animations utilizing After Effects to provide a lightweight, data-friendly, and vector-based visual experience, optimizing the company website’s performance
• Edited and animated videos of a diverse range of videos including interviews, promotional content, and product education material
• Directed the selection and hiring of voice-over artists
MOD Worldwide
Philadelphia, PA | August 2015 – November 2015
2D Animator
• Designed tailored motion graphics for clients and internal promotional campaigns
• Executed character rigging and animation in After Effects, enhancing game cut scenes with dynamic visual elements
• Thoroughly optimized Illustrator files by editing layers and paths for seamless rigging and animation
Digital Media Department of Drexel University
Philadelphia, PA | March 2014 – September 2015
2D Artist
• Defined the visual aesthetic for two mobile web applications and an Android Fitbit game
• Storyboarded scenes for the web app prototypes utilizing Photoshop
• Engaged in weekly team meetings to review artwork and address feedback
AWeber
Chalfont, PA | April 2014 – September 2014
Web Design Co-Op
• Storyboarded and contributed in animating public facing videos
• Drafted and coded e-mail templates and web forms with HTML5 and CSS3
• Precisely edited footage and audio for news packages in Premiere Pro
• Produced animated GIFs for email campaigns and website applications, utilizing After Effects and Photoshop
Skills
Software
Education
Drexel University, Philadelphia, PA
B.S. in Animation & Visual Effects | Minor in Fine Art
Graduated: June 2015 | Cumulative GPA: 3.78 | Magna Cum Laude